The new patient log and checklist Working with different offices, we are always reminded of the fundamentals that apply universally. For...

It was in the 80s at a Parker Seminar, which was in Reno that year, that I first heard the term. In the opening session, Dr. Jimmy Parker...

“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...

This promotion has rarely failed. It is simple, fast, and not gimmicky. It is aimed at patients who have not been in for a while....

The chiropractic model for care follows three main stages, according to many patient educational articles. These are 1) Relief, 2)...

Where everybody knows everybody else’s name Do your patients consider your practice so cool that they want to hang out with you more? Do...

I just read about a new study sponsored by a tech company (Invoca.com*) that sought to understand the buying habits of consumers better....

You have more expenses than you've probably considered. Your biggest expense, like that old poster you have had in your reception room...

Using your brand to generate more patients, increase retention, and recruit top talent! Promoting your brand has not been an important or...

Fixing the weakest link! Your practice should flow smooth, fast, and uninterrupted, like a clear mountain stream. Most offices,...

When was the last time you called your patient after their first adjustment? We've advised this for years, and it is one of the many...

Do you sometimes feel that you are just reporting in to work on Mondays because you have bills to pay? How about your team members? Do...

It all comes back to goals – helping patients achieve Last week I discussed improving patient retention through excellent onboarding....

When we dropped off our son at college as a freshman that late summer day years ago, I told him: “Call your mom!” And he did, but not...

How to hire the best team members in 2020 requires two essential actions.

Build and sustain your practice through relationship marketing You are in the relationship business. People see you for a result – but...

Last week I sent an email with a link to Ode to Joy. Ode to Joy is from Beethoven's 4th movement of his 9th symphony, considered one of...

“Music is ... a higher revelation than all Wisdom & Philosophy” ― Ludwig van Beethoven Take 5 minutes. This is is an inspirational...

We are what we repeatedly do. Excellence, then, is not an act, but a habit. Will Durant Too often, we stop doing what worked and yet...

The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...