"The size of a chiropractor's business depends upon: -1st – His ability to notify people who he is, what he is, and where. -2nd – His systematization to take care of it as it grows and increases in volume." - B.J. Palmer (1920, from Up From Below the Bottom)

He said that the largest expense any chiropractor has was an “under-trained” team. The reason perhaps you were and are able to impart passion and education to your team, the "Why" of your practice, is because you first have it. It has to first start with the doctor.”

If you keep doing what works, and then make improvements along the way, and adapt as needed to changes in the marketplace, you will be able to generate more production with less effort.

In the end, everything we do is to help each patient reach their goal of better health. This is the ultimate goal of case management meeting

Challenge yourself and your team to continue to master the skills of your profession. Always do this first before you worry about marketing.

Chiropractic healthcare and aesthetic practices that have managers provide better service and have greater revenue.

A brief morning team meeting can significantly enhance patient care quality, increase patient volume and referrals, and improve organization

a true story from an office about max capacity constraints and how to find and fix the real cause.

A couple of factors in our recent national election can give natural healthcare business owners and entrepreneurs optimism for a better 2025

Intrinsic and extrinsic rewards, how they both play a part in rewarding and motivating your staff.

The reason management is so vital is because management allows the clinic director to be a leader. Managers allow leaders to lead.

“Over the long run, superior performance depends on superior learning.”— Peter Senge

Ed Petty's teaching has helped us to define every role and goal with expectations and checklists to empower our team

A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.

Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.

Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.

The ideal is to continue nurturing your practice while gradually building a business infrastructure that allows you to operate at full speed

Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.

If you want more chiropractic patients and to deliver more services, you need to manage the 3 A’s of practice marketing.

Bravery is one of the themes of our practice manager training program.