In a business, it is common for procedures and processes to become abbreviated, overlooked, and dropped out. When this happens, the quality of the outcomes or products deteriorates. When quality decreases, the business begins a seemingly inexplicable downward spiral. I call this Procedure Atrophy and cover it in my book, The Goal Driven Business. (page 164).

your intention and attitude towards your patient have a direct effect on how well they improve. There are studies that demonstrate this, and I have provided a few citations at the link below. People respond directly to the intention, thought, and compassion of a provider. (And their teams!) In fact, some chiropractic techniques incorporate the doctor's intention as an essential part of their protocol.

A practice is a network of relationships that's created and sustained through service and communication. If you aren’t communicating with your patients – active and inactive - you won’t have much of a practice.

A practice manager helps put in the systems – the standard operating procedures -- in place that allow all your internal and external marketing procedures to be effective. And not just marketing. Patient retention, patient services, patient reimbursement and so on. They take the load off of you, so you are not the bottleneck!

Regular business growth is an arithmetic progression. Scaling is a type of growth that progresses geometrically over a specific period. It's not step-by-step growth.

We are free and independent -- and have been given the opportunity to grow our business and serve our communities. And this is what you and your team are doing. To all of us here at Petty Michel & Associates, you, and your team, represent the American Spirit of 1776.

From a marketing standpoint, you must distinguish your health services as unique from comparable alternatives. If you just go along to get along, you run the risk of becoming a mishmash, an alloy, a blend that gets lost in the crowd

A few years ago, I participated in a community outreach project that provided education and other services to underprivileged children in Milwaukee. My particular service was an athletic program for kids from 7 to 15 years old. Our class lasted an hour from 7 pm to 8 pm. At the beginning of each class, I would bring up a word or a subject that we would discuss. For example, I might bring up the word "compassion," "courage," or even "study." There was one evening that remai

I call this being trapped, mostly unknowingly, in a Personality-Driven Practice. It is hard to break out of this gerbil wheel. Making the shift from personality driven to goal driven. This is what we call a Goal Driven Business, which you should have after 4-6 years in practice. Unfortunately, most doctors get stuck in the hero role of the entrepreneur who still needs to command the daily operation. The first step is to define your goals.

the more you are motivated by love, the more fearless & free your action will be - dalai lama

In the end, everything we do is to help each patient reach their goal of better health. This is the ultimate goal of case management meeting

Challenge yourself and your team to continue to master the skills of your profession. Always do this first before you worry about marketing.

Chiropractic healthcare and aesthetic practices that have managers provide better service and have greater revenue.

The New Will of the world encompasses major shifts in social values, including a desire for meaningful, purpose-driven work.

Your chiropractic practice can sometimes experience Groundhog Day Syndrome. Is it time for a new game?

Seven simple procedures to help your team implement their individual goals achievement.

A couple of factors in our recent national election can give natural healthcare business owners and entrepreneurs optimism for a better 2025

Prepare now for the future. Marketing and business recommendations to finish 2024 in high gear.

if you want to improve your team meetings, here are some tips:

Olympic athletes and practice owners need unwavering focus, resilience, and the ability to turn challenges into opportunities for growth