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THE "NEW WILL OF THE WORLD," CHIROPRACTIC AND NATURAL HEALTH CARE
The New Will of the world encompasses major shifts in social values, including a desire for meaningful, purpose-driven work.

Ed Petty
Mar 43 min read


How Do You Start Your Day in Your Chiropractic Healthcare Practice?
A brief morning team meeting can significantly enhance patient care quality, increase patient volume and referrals, and improve organization

Ed Petty
Feb 252 min read


He Fired the Chiropractic Assistant When the Stats Went Up
a true story from an office about max capacity constraints and how to find and fix the real cause.

Ed Petty
Feb 183 min read


How to Overcome Your Biggest Barrier in Chiropractic Healthcare Practice Marketing
Three basic reasons for inconsistent marketing are explained in this article. The Community Education Program solves these issues.

Ed Petty
Feb 43 min read


Why 2025 Could Be Your Best Year in Chiropractic Practice
A couple of factors in our recent national election can give natural healthcare business owners and entrepreneurs optimism for a better 2025

Ed Petty
Nov 12, 20244 min read


Does Your Chiropractic Practice Have Team Bonuses?
Intrinsic and extrinsic rewards, how they both play a part in rewarding and motivating your staff.

Ed Petty
Oct 22, 20243 min read


Use the Learning Pyramid for a Better ROI in Your Chiropractic Healthcare Practice
“Over the long run, superior performance depends on superior learning.”— Peter Senge

Ed Petty
Sep 17, 20243 min read


Dr. Synsvoll: "Ed Petty's teaching has helped us to define every role and goal with expectations and checklists to empower our team to have extreme ownership of their positions."
Ed Petty's teaching has helped us to define every role and goal with expectations and checklists to empower our team

Ed Petty
Jul 29, 20241 min read


An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.

Ed Petty
May 14, 20244 min read


Call Your Mom
Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.

Ed Petty
May 6, 20241 min read


2 Simple Tools for Marketing Success
Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.

Ed Petty
Apr 30, 20242 min read


Do You Have a Chiropractic Practice or a Chiropractic Business?
The ideal is to continue nurturing your practice while gradually building a business infrastructure that allows you to operate at full speed

Ed Petty
Apr 16, 20243 min read


Increase Your Capacity with Stack-a-Day in Your Chiropractic Office
Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.

Ed Petty
Apr 2, 20243 min read


Bravery in Your Chiropractic Office
Bravery is one of the themes of our practice manager training program.

Ed Petty
Mar 19, 20243 min read


Have You Mapped Your Patient's Health Journey?
Customer Journey Mapping is a procedure used to visualize and analyze customers' end-to-end experience as they interact with your practice.

Ed Petty
Mar 12, 20243 min read


The Flywheel Theory of Practice Marketing For Chiropractic Practice Marketing and Health Businesses
There is good marketing, better marketing, and best marketing.
There is only one kind of bad practice marketing.
That is … NO marketing

Ed Petty
Feb 27, 20243 min read


Build a Better Chiropractic and Healthcare Practice by Serving Kids
Not only is it needed like never before, but the evidence is clear: chiropractic helps kids.

Ed Petty
Jan 23, 20243 min read


Let's Hear It For Chiropractic and Kid's!
If you look into it, how we treat our kids in the 2020s is probably worse than in decades past. Educate parents and help the kids on health.

Ed Petty
Jan 15, 20243 min read


A Million-Dollar Chiropractic Healthcare Practice -- and More in 24
Why aim for a million dollar chiropractic practice? Because, in the pursuit of this goal, you and your team will demonstrate competence.

Ed Petty
Jan 9, 20243 min read


Seize Your Future in 2024 in Chiropractic Healthcare
Seize your future in 2024 in chiropractic and healthcare.

Ed Petty
Dec 26, 20231 min read
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