Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!
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Ed Petty
- Oct 3
- 3 min
He Fired the Office Manager in his Chiropractic Office
A few months ago, an chiropractic office manager called me. She said that her chiropractic doctor had fired her.
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Ed Petty
- Sep 26
- 3 min
More New Chiropractic and Healthcare Patients Through Positioning
Positioning is a marketing term that refers to how your services are perceived in the minds of customers or potential customers.
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Ed Petty
- Sep 12
- 3 min
Guerrilla Marketing for Chiropractic and Health Offices
MARKETING is everything you do to promote your business, from the moment you conceive of it to the point at which customers buy your...
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Ed Petty
- Sep 4
- 2 min
Planning Your Chiropractic Marketing for the 4th Quarter in 2023
I suggest you set some time aside, and you and your gang plan what you can do to end the year on your best note. Set some goals.
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Ed Petty
- Aug 22
- 3 min
Back to School Month
"Education is the most powerful weapon which you can use to change the world." (Attributed to Nelson Mandela)* September is almost here,...
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Ed Petty
- May 2
- 3 min
The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...
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Ed Petty
- Apr 11
- 4 min
Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...
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Ed Petty
- Apr 4
- 4 min
The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....
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Ed Petty
- Mar 19
- 3 min
Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.
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Ed Petty
- Feb 28
- 2 min
Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.
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Ed Petty
- Feb 14
- 3 min
The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.
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Ed Petty
- Oct 25, 2022
- 3 min
PTC and the Subtle Art of Being There
It was in the 80s at a Parker Seminar, which was in Reno that year, that I first heard the term. In the opening session, Dr. Jimmy Parker...
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Ed Petty
- Oct 4, 2022
- 2 min
Goals, Motivation, and Discipline
“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...
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Ed Petty
- Sep 13, 2022
- 3 min
Are Your Patients Ready for "Flu Season"?
Are your patients ready for the flu season? Big Pharma is. If you haven’t seen the ads yet, you will soon. And so will your patients and...
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Ed Petty
- Jul 12, 2022
- 2 min
Health Screenings in 2022
This past weekend, outside our local grocery store, the Village (what they call a town out here) closed off the main street and had an...
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Ed Petty
- Jun 14, 2022
- 2 min
Your Best Business Investment: (Did You Make First Adjustment Calls?)
When was the last time you called your patient after their first adjustment? We've advised this for years, and it is one of the many...
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Ed Petty
- May 17, 2022
- 3 min
Improve Patient Retention Through Gamification
It all comes back to goals – helping patients achieve Last week I discussed improving patient retention through excellent onboarding....
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Ed Petty
- Apr 12, 2022
- 1 min
Video Supplement to Relationship Marketing
Ed Petty explaining keys to relationship markting.
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Ed Petty
- Apr 11, 2022
- 4 min
Relationship Marketing
Build and sustain your practice through relationship marketing You are in the relationship business. People see you for a result – but...
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