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    Your Best Business Investment: (Did You Make First Adjustment Calls?)
    Ed Petty
    • Jun 14
    • 2 min

    Your Best Business Investment: (Did You Make First Adjustment Calls?)

    When was the last time you called your patient after their first adjustment? We've advised this for years, and it is one of the many...
    30 views0 comments
    Improve Patient Retention Through Gamification
    Ed Petty
    • May 17
    • 3 min

    Improve Patient Retention Through Gamification

    It all comes back to goals – helping patients achieve Last week I discussed improving patient retention through excellent onboarding....
    13 views0 comments
    Video Supplement to Relationship Marketing
    Ed Petty
    • Apr 12
    • 1 min

    Video Supplement to Relationship Marketing

    Ed Petty explaining keys to relationship markting.
    13 views0 comments
    Relationship Marketing
    Ed Petty
    • Apr 12
    • 4 min

    Relationship Marketing

    Build and sustain your practice through relationship marketing You are in the relationship business. People see you for a result – but...
    57 views0 comments
    Which is Better for You: Direct Marketing or Indirect Marketing?
    Ed Petty
    • Apr 5
    • 3 min

    Which is Better for You: Direct Marketing or Indirect Marketing?

    Last week I sent an email with a link to Ode to Joy. Ode to Joy is from Beethoven's 4th movement of his 9th symphony, considered one of...
    21 views0 comments
    The Missing Role in Your Practice
    Ed Petty
    • Mar 15
    • 4 min

    The Missing Role in Your Practice

    The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...
    22 views0 comments
    How to Create a Full Appointment Book with Goal Driven Marketing
    Ed Petty
    • Feb 8
    • 4 min

    How to Create a Full Appointment Book with Goal Driven Marketing

    Happy Valentines Month! This article is about sharing the love… the love of your services and how they can help people. And what is the...
    41 views0 comments
    Are Your “Engines” Driving Your Practice?
    Ed Petty
    • Feb 1
    • 2 min

    Are Your “Engines” Driving Your Practice?

    Any practice has 5 separate engines that work synergistically to drive the practice towards its goals.
    19 views0 comments
    Goal-Driven Customer Service (Part 1 of 2)
    Ed Petty
    • Aug 26, 2021
    • 6 min

    Goal-Driven Customer Service (Part 1 of 2)

    “Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied...
    10 views0 comments

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