Where Is Your Chiropractic Marketing Department?
Marketing is everything you and your team do consistently. Tips to implement what works.
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Ed Petty
Sep 173 min
Use the Learning Pyramid for a Better ROI in Your Chiropractic Healthcare Practice
“Over the long run, superior performance depends on superior learning.”— Peter Senge
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Ed Petty
Aug 63 min
What is the Most Important Component of Your Chiropractic Practice?
A well-organized and managed practice allows all the other practice development engines to work.
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Ed Petty
May 144 min
An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.
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Ed Petty
May 61 min
Call Your Mom
Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.
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Ed Petty
Apr 302 min
2 Simple Tools for Marketing Success
Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.
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Ed Petty
Apr 163 min
Do You Have a Chiropractic Practice or a Chiropractic Business?
The ideal is to continue nurturing your practice while gradually building a business infrastructure that allows you to operate at full speed
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Ed Petty
Apr 23 min
Increase Your Capacity with Stack-a-Day in Your Chiropractic Office
Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.
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Ed Petty
Mar 263 min
Want More Chiropractic and Healthcare Patients? Manage the 3 A’s of Marketing
If you want more chiropractic patients and to deliver more services, you need to manage the 3 A’s of practice marketing.
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Ed Petty
Mar 193 min
Bravery in Your Chiropractic Office
Bravery is one of the themes of our practice manager training program.
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Ed Petty
Mar 123 min
Have You Mapped Your Patient's Health Journey?
Customer Journey Mapping is a procedure used to visualize and analyze customers' end-to-end experience as they interact with your practice.
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Ed Petty
Mar 54 min
Why You Should Keep Smiling in Your Chiropractic and Healthcare Office
Getting those smiles out will improve your mood and improve your health. Smiling can also improve your chiropractic healthcare practice.
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Ed Petty
Feb 273 min
The Flywheel Theory of Practice Marketing For Chiropractic Practice Marketing and Health Businesses
There is good marketing, better marketing, and best marketing.
There is only one kind of bad practice marketing.
That is … NO marketing
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Ed Petty
Jan 233 min
Build a Better Chiropractic and Healthcare Practice by Serving Kids
Not only is it needed like never before, but the evidence is clear: chiropractic helps kids.
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Ed Petty
Jan 153 min
Let's Hear It For Chiropractic and Kid's!
If you look into it, how we treat our kids in the 2020s is probably worse than in decades past. Educate parents and help the kids on health.
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Ed Petty
Nov 21, 20232 min
Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!
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Ed Petty
Oct 3, 20233 min
He Fired the Office Manager in his Chiropractic Office
A few months ago, an chiropractic office manager called me. She said that her chiropractic doctor had fired her.
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Ed Petty
Sep 26, 20233 min
More New Chiropractic and Healthcare Patients Through Positioning
Positioning is a marketing term that refers to how your services are perceived in the minds of customers or potential customers.
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Ed Petty
Sep 12, 20233 min
Guerrilla Marketing for Chiropractic and Health Offices
MARKETING is everything you do to promote your business, from the moment you conceive of it to the point at which customers buy your...
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Ed Petty
Sep 4, 20232 min
Planning Your Chiropractic Marketing for the 4th Quarter in 2023
I suggest you set some time aside, and you and your gang plan what you can do to end the year on your best note. Set some goals.
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