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Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points

Ed Petty
Nov 7, 20233 min read


How Gratitude Can Improve Chiropractic and Healthcare Practice Performance
Expressing gratitude objectively improves both practice and patient performance in chiropractic and healthcare offic

Ed Petty
Oct 10, 20233 min read


Improving Chiropractic Patient Follow Through
The outcomes you produce as a doctor depend upon the patient following through with their care plan.

Ed Petty
Aug 29, 20232 min read


How is Your Chiropractic Head Game?
Focus on what you do best, allow your team to pick up all the rest, and you'll get closer to winning the “Hidden Game” of practice success.

Ed Petty
Aug 8, 20233 min read


The Best Leadership for Your Chiropractic and Healthcare Practice
Improving productivity through greater engagement. I try to base all my practice and business recommendations on observations I have had...

Ed Petty
Jul 25, 20233 min read


Reach and Maintain Maximum Cruising Altitude in Your Chiropractic or Healthcare Practice
4 tips and 4 hurdles of operating your business at maximum capacity

Ed Petty
Jul 18, 20233 min read


Three Phases of Chiropractic Care are Like 3 Goals for the Patient
3 Phases of Care for your chiropractic and healthcare patients and your practice. It was a warm summer day when I was driving my Kawasaki...

Ed Petty
Jul 11, 20233 min read


How to Be a Health Patriot - Don't Be a Colonialist!
A healthcare patriot, like chiropractors, works for the patient and not for huge vested interests that have colonized healthcare in America.

Ed Petty
Jun 27, 20233 min read


In Chiropractic and Health Care Clinics, Intention Makes the Difference
THE VITALISTIC FUTURE OF INDEPENDENT HEALTH CARE Healing requires intent. And this is your specialty – dealing with the vital power of life.

Ed Petty
Jun 20, 20233 min read


Do What You Do Best - and Delegate All the Rest
Doctors doctor. They care for patients and earn their trust. They get results and sweat the details. It is upon your services as a caring...

Ed Petty
May 23, 20233 min read


The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...

Ed Petty
May 2, 20233 min read


Special Promotions You Can Use in Your Chiropractic Office in May
May has several dates which you use for your special chiropractic or health promotions. Here are a few:

Ed Petty
Apr 25, 20233 min read


Boston, April 19th – Fighting for Health
Earth Day Part 2 (Part 1) I said I’d get this posted on Wednesday, April 19, but I missed the day by a few hours. My plane just got in....

Ed Petty
Apr 20, 20233 min read


Chiropractic Has Always Been Organic
Align Earth Day promotion with your services to boost your marketing. You can improve your marketing by aligning your services with...

Ed Petty
Apr 17, 20233 min read


Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...

Ed Petty
Apr 11, 20234 min read


The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....

Ed Petty
Apr 4, 20234 min read


Does Goal Setting Really Improve Performance? Ask Science.
FOR THE WIN! There you are, sitting at the team meeting at the beginning of the month. What goals should you set for the new month? And…...

Ed Petty
Mar 28, 20233 min read


Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.

Ed Petty
Mar 20, 20233 min read


Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.

Ed Petty
Feb 28, 20232 min read


She Wanted to Teach Chiropractic Staff
Achieve Greater Prosperity through Goals, Leadership, and Teaching. Effective leaders are, first and foremost, good teachers. -- John...

Ed Petty
Feb 20, 20233 min read
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