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The Value Driven Chiropractic and Healthcare Practice
I call this being trapped, mostly unknowingly, in a Personality-Driven Practice.
It is hard to break out of this gerbil wheel.
Making the shift from personality driven to goal driven.
This is what we call a Goal Driven Business, which you should have after 4-6 years in practice. Unfortunately, most doctors get stuck in the hero role of the entrepreneur who still needs to command the daily operation.
The first step is to define your goals.

Ed Petty
May 133 min read
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Don’t Miss Chiropractic and Healthcare Marketing Opportunities This Month
Offline, old-school marketing, mixed with some on-line marketing will, over time, establish your dominance in the special niche you’ve carved out.
“80 percent of success is showing up” (Woody Allen)*

Ed Petty
May 63 min read
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Why Practice Systems Aren't Enough
"The size of a chiropractor's business depends upon:
-1st – His ability to notify people who he is, what he is, and where.
-2nd – His systematization to take care of it as it grows and increases in volume."
- B.J. Palmer (1920, from Up From Below the Bottom)

Ed Petty
Apr 303 min read
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Are You Like Steve Jobs in Your Chiropractic and Healthcare Practice?
He said that the largest expense any chiropractor has was an “under-trained” team.
The reason perhaps you were and are able to impart passion and education to your team, the "Why" of your practice, is because you first have it. It has to first start with the doctor.”

Ed Petty
Apr 223 min read
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Momentum Magic: How the Flywheel Effect Boosts Your Chiropractic Practice and Service Business
If you keep doing what works, and then make improvements along the way, and adapt as needed to changes in the marketplace, you will be able to generate more production with less effort.

Ed Petty
Apr 153 min read
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Mastering Your Skills in Your Chiropractic, Healthcare, and Service Business
Challenge yourself and your team to continue to master the skills of your profession. Always do this first before you worry about marketing.

Ed Petty
Apr 13 min read
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Chiropractic or Healthcare Practice Stalled? Get a Trained Manager. Here is Proof.
Chiropractic healthcare and aesthetic practices that have managers provide better service and have greater revenue.

Ed Petty
Mar 254 min read
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What's Stopping Your Million Dollar Chiropractic and Healthcare Practice?
What stands in the way of your business being a multi million dollar business? The Fast Flow CEO System can help remove the barriers.

Ed Petty
Mar 184 min read
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The Next Generation of Chiropractic and Healthcare Practice Development
4 propositions, even principles, that can help you develop your practice and business. They are based upon years of working with do

Ed Petty
Mar 113 min read
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How Do You Start Your Day in Your Chiropractic Healthcare Practice?
A brief morning team meeting can significantly enhance patient care quality, increase patient volume and referrals, and improve organization

Ed Petty
Feb 252 min read
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He Fired the Chiropractic Assistant When the Stats Went Up
a true story from an office about max capacity constraints and how to find and fix the real cause.

Ed Petty
Feb 183 min read
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Employee Satisfaction Scale and Chiropractic Practice Performance
Why employee satisfaction can help your business to be more productive and more profitable. Employee satisfaction ratings from Glassdoor.

Ed Petty
Dec 3, 20243 min read
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Does Your Chiropractic Practice Have Team Bonuses?
Intrinsic and extrinsic rewards, how they both play a part in rewarding and motivating your staff.

Ed Petty
Oct 22, 20243 min read
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Improving Your Chiropractic Practice Team Meetings
if you want to improve your team meetings, here are some tips:

Ed Petty
Oct 15, 20242 min read
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Use the Learning Pyramid for a Better ROI in Your Chiropractic Healthcare Practice
“Over the long run, superior performance depends on superior learning.”— Peter Senge

Ed Petty
Sep 17, 20243 min read
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Your Chiropractic and Healthcare Practice Operating Systems – Is One Missing?
A practice is a network of relationships created and sustained through communication and service.

Ed Petty
Aug 20, 20243 min read
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What is the Most Important Component of Your Chiropractic Practice?
A well-organized and managed practice allows all the other practice development engines to work.

Ed Petty
Aug 6, 20243 min read
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The Time I Asked a Doctor the "WHO" Question.
The missing WHO is your manager.
Many practices do not have a functioning manager.

Ed Petty
Jul 23, 20243 min read
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Why You Should Have a Turnkey Chiropractic and Healthcare Practice
How to create a turnkey chiropractic or healthcare practice for success.

Ed Petty
Jun 25, 20243 min read
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An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.

Ed Petty
May 14, 20244 min read
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