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    How to Hire the Best in 2022
    Ed Petty
    • Apr 19
    • 4 min

    How to Hire the Best in 2022

    How to hire the best team members in 2020 requires two essential actions.
    28 views0 comments
    Video Supplement to Relationship Marketing
    Ed Petty
    • Apr 12
    • 1 min

    Video Supplement to Relationship Marketing

    Ed Petty explaining keys to relationship markting.
    12 views0 comments
    Relationship Marketing
    Ed Petty
    • Apr 12
    • 4 min

    Relationship Marketing

    Build and sustain your practice through relationship marketing You are in the relationship business. People see you for a result – but...
    56 views0 comments
    Which is Better for You: Direct Marketing or Indirect Marketing?
    Ed Petty
    • Apr 5
    • 3 min

    Which is Better for You: Direct Marketing or Indirect Marketing?

    Last week I sent an email with a link to Ode to Joy. Ode to Joy is from Beethoven's 4th movement of his 9th symphony, considered one of...
    19 views0 comments
    Make each day an Ode to Joy!
    Ed Petty
    • Mar 28
    • 1 min

    Make each day an Ode to Joy!

    “Music is ... a higher revelation than all Wisdom & Philosophy” ― Ludwig van Beethoven Take 5 minutes. This is is an inspirational...
    28 views0 comments
    What You Must Do Before You Try to Improve Your Practice
    Ed Petty
    • Mar 22
    • 3 min

    What You Must Do Before You Try to Improve Your Practice

    We are what we repeatedly do. Excellence, then, is not an act, but a habit. Will Durant Too often, we stop doing what worked and yet...
    30 views0 comments
    The Missing Role in Your Practice
    Ed Petty
    • Mar 15
    • 4 min

    The Missing Role in Your Practice

    The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...
    18 views0 comments
    Motivation
    Ed Petty
    • Mar 8
    • 3 min

    Motivation

    No matter how many goals you say you have or how you write them out, unless you have the motivation to achieve them – you won't....
    26 views0 comments
    Everything Else! Why The Goal Driven Practice is More Profitable and More Fun
    Ed Petty
    • Mar 1
    • 3 min

    Everything Else! Why The Goal Driven Practice is More Profitable and More Fun

    What gets in the way of you growing your business? What holds you back from your growth? From increased services and profits? What keeps...
    13 views0 comments
    Goal Driven Job Descriptions
    Ed Petty
    • Feb 22
    • 4 min

    Goal Driven Job Descriptions

    In a Goal Driven Practice, Goal Driven Job Descriptions are short, fast, and to the point. They help improve the quality and quantity of...
    13 views0 comments
    The Goal Driven Front Desk
    Ed Petty
    • Feb 15
    • 3 min

    The Goal Driven Front Desk

    A dynamic front desk can increase your visits by 20%, maybe more if you have the room. On the other hand, a dysfunctional front desk can...
    61 views0 comments
    The Five Engines Driving Your Business Towards Your Goals
    Ed Petty
    • Aug 17, 2021
    • 4 min

    The Five Engines Driving Your Business Towards Your Goals

    Having goals is not enough. Your business needs power, and lots of it, to propel it to its goals. There are five primary engines that you...
    15 views0 comments
    Kaizen: Constant Practice Improvement – From Wooden to Deming
    Ed Petty
    • Aug 6, 2021
    • 3 min

    Kaizen: Constant Practice Improvement – From Wooden to Deming

    Plan now for 2022....What improvements do you need to make in your practice? Managing your practice is similar to managing a sports team...
    1 view0 comments
    CONFESSIONS OF A CREATIVE REBEL - and How You Can Be One Too
    Ed Petty
    • Aug 3, 2021
    • 5 min

    CONFESSIONS OF A CREATIVE REBEL - and How You Can Be One Too

    FORTY SEVEN YEARS AGO, around this time of year (August 7), a twenty four year old managed to sneak up to the twin tours of the World...
    17 views0 comments
    The Goal Driven Business:  Special Independence Day Offer
    Ed Petty
    • Jul 3, 2021
    • 4 min

    The Goal Driven Business: Special Independence Day Offer

    Greetings, I went and wrote a book! Took me more than 5 years. Here it is: It is called: The Goal Driven Business A New Business-Building...
    7 views0 comments
    Using the Power of Simplicity to Develop Your Practice
    Ed Petty
    • Jun 23, 2021
    • 5 min

    Using the Power of Simplicity to Develop Your Practice

    “The way we’re running the company, the product design, the advertising– it all comes down to this: let’s make it simple, really simple.” ...
    1 view0 comments
    The 3 Key Ingredients to Motivating Your  Team
    Ed Petty
    • Jun 16, 2021
    • 6 min

    The 3 Key Ingredients to Motivating Your Team

    Most of your staff are not engaged in the success of your office. Most of them JUST DON’T CARE. At least that is according to a 2015...
    1 view0 comments
    Keep putting your business THERE
    Ed Petty
    • Jun 9, 2021
    • 2 min

    Keep putting your business THERE

    Just a note here about procedures: Keep the structure of your business – its policies and procedures — in place. As much as you can,...
    3 views0 comments
    The Future Belongs to the Best!
    Ed Petty
    • Jun 7, 2021
    • 4 min

    The Future Belongs to the Best!

    A few years ago, a staff member at an I office visited confided in me and told me the following story: “Our office was really slowing...
    0 views0 comments

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