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    Your Best Business Investment: (Did You Make First Adjustment Calls?)
    Ed Petty
    • Jun 14
    • 2 min

    Your Best Business Investment: (Did You Make First Adjustment Calls?)

    When was the last time you called your patient after their first adjustment? We've advised this for years, and it is one of the many...
    30 views0 comments
    3 Effective Methods to Amp Up Your Team's Motivation
    Ed Petty
    • Jun 7
    • 3 min

    3 Effective Methods to Amp Up Your Team's Motivation

    Do you sometimes feel that you are just reporting in to work on Mondays because you have bills to pay? How about your team members? Do...
    18 views0 comments
    Improve Patient Retention Through Gamification
    Ed Petty
    • May 17
    • 3 min

    Improve Patient Retention Through Gamification

    It all comes back to goals – helping patients achieve Last week I discussed improving patient retention through excellent onboarding....
    13 views0 comments
    Chester Wilk Was Not to Be Bullied
    Ed Petty
    • Apr 26
    • 2 min

    Chester Wilk Was Not to Be Bullied

    A chiropractor that stood up for chiropractic. THIS IS A SPECIAL NOTE OF THANKS and a tribute to Chester Wilk, D.C., who passed away just...
    20 views0 comments
    Relationship Marketing
    Ed Petty
    • Apr 12
    • 4 min

    Relationship Marketing

    Build and sustain your practice through relationship marketing You are in the relationship business. People see you for a result – but...
    57 views0 comments
    Which is Better for You: Direct Marketing or Indirect Marketing?
    Ed Petty
    • Apr 5
    • 3 min

    Which is Better for You: Direct Marketing or Indirect Marketing?

    Last week I sent an email with a link to Ode to Joy. Ode to Joy is from Beethoven's 4th movement of his 9th symphony, considered one of...
    21 views0 comments
    The Missing Role in Your Practice
    Ed Petty
    • Mar 15
    • 4 min

    The Missing Role in Your Practice

    The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...
    22 views0 comments
    Motivation
    Ed Petty
    • Mar 8
    • 3 min

    Motivation

    No matter how many goals you say you have or how you write them out, unless you have the motivation to achieve them – you won't....
    27 views0 comments
    How to Create a Full Appointment Book with Goal Driven Marketing
    Ed Petty
    • Feb 8
    • 4 min

    How to Create a Full Appointment Book with Goal Driven Marketing

    Happy Valentines Month! This article is about sharing the love… the love of your services and how they can help people. And what is the...
    41 views0 comments
    The Cobbler’s Wife Has No Shoes
    Ed Petty
    • Jan 25
    • 3 min

    The Cobbler’s Wife Has No Shoes

    And Your Team Members Have No Personal Health Programs You have heard the old expression, “The cobbler’s wife has no shoes.” Sometimes it...
    19 views0 comments
    Whose Goals: Yours or Theirs?
    Ed Petty
    • Jan 4
    • 2 min

    Whose Goals: Yours or Theirs?

    At the beginning of each New Year, it is customary to reflect on the past and look at and set new goals for the New Year. This can help...
    50 views0 comments
    Faith Demands to Make a Difference
    Ed Petty
    • Dec 31, 2021
    • 2 min

    Faith Demands to Make a Difference

    A year ago, who knew what the next 12 months would be like? Yet, here we are today. As the New Year is just before us, again, one can...
    3 views0 comments
    Health Never Takes a Holiday
    Ed Petty
    • Dec 3, 2021
    • 1 min

    Health Never Takes a Holiday

    An ounce of prevention is worth a pound of cure. Benjamin Franklin You know this. So do your patients and staff. But maintaining, and...
    5 views0 comments
    The Problem With Seminars
    Ed Petty
    • Nov 9, 2021
    • 4 min

    The Problem With Seminars

    The problem with seminars is that there is usually lack of implementation by those attending when they return home. Here is the remedy.
    57 views0 comments
    SPECIAL PROMOTION - The Kindle version of the Goal Driven Business is FREE Oct 21st - 25th.
    Ed Petty
    • Oct 22, 2021
    • 4 min

    SPECIAL PROMOTION - The Kindle version of the Goal Driven Business is FREE Oct 21st - 25th.

    SPECIAL PROMOTION National Chiropractic Month The Kindle version of the Goal Driven Business is FREE from Thursday, October 21 to Monday,...
    10 views0 comments
    The Mental Immune System
    Ed Petty
    • Sep 30, 2021
    • 2 min

    The Mental Immune System

    A healthy body has a well-functioning system to protect it or make it physically immune from disease. I am sure you have seen this occur...
    42 views0 comments
    KINDNESS  and the Strength of Your Practice
    Ed Petty
    • Sep 10, 2021
    • 2 min

    KINDNESS and the Strength of Your Practice

    A practice is a network of relationships that is created and sustained through communication and service. I have used this definition for...
    18 views0 comments
    How to Deliver Goal Driven Extra-Ordinary Customer Service (Part 2 of 2)
    Ed Petty
    • Sep 2, 2021
    • 8 min

    How to Deliver Goal Driven Extra-Ordinary Customer Service (Part 2 of 2)

    "Our future will be our results.” Clarence Gonstead, D.C. How do we overcome these barriers to extra-ordinary service? Let’s first...
    9 views0 comments
    Goal-Driven Customer Service (Part 1 of 2)
    Ed Petty
    • Aug 26, 2021
    • 6 min

    Goal-Driven Customer Service (Part 1 of 2)

    “Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied...
    10 views0 comments
    How To Develop Your Niche for Greater Profit and Better Care
    Ed Petty
    • Aug 20, 2021
    • 4 min

    How To Develop Your Niche for Greater Profit and Better Care

    You can try to sell ice water to Eskimos or sandbags to desert dwellers, but you would go broke. You need to offer your services to those...
    14 views0 comments
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