Call Your Mom
When we dropped off our son at college as a freshman that late summer day years ago, I told him: “Call your mom!” And he did, but not...
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Ed Petty
- Mar 15, 2022
- 4 min
The Missing Role in Your Practice
The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...
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Ed Petty
- Feb 22, 2022
- 4 min
Goal Driven Job Descriptions
In a Goal Driven Practice, Goal Driven Job Descriptions are short, fast, and to the point. They help improve the quality and quantity of...
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Ed Petty
- Feb 15, 2022
- 3 min
The Goal Driven Front Desk
A dynamic front desk can increase your visits by 20%, maybe more if you have the room. On the other hand, a dysfunctional front desk can...
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Ed Petty
- Feb 1, 2022
- 2 min
Are Your “Engines” Driving Your Practice?
Any practice has 5 separate engines that work synergistically to drive the practice towards its goals.
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Ed Petty
- Jan 18, 2022
- 3 min
The Cathedral, Stone Blocks, and Your Goals
(This is the third in our series on goals.) The Cathedral, Stone Blocks, and Your Goals Christopher Wren was one of the greatest English...
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Ed Petty
- Jan 11, 2022
- 5 min
Why Goals Work and How to Harness Their Power for Greater Prosperity
The principle why goals work is explained.
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Ed Petty
- Jan 4, 2022
- 2 min
Whose Goals: Yours or Theirs?
At the beginning of each New Year, it is customary to reflect on the past and look at and set new goals for the New Year. This can help...
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Ed Petty
- Aug 26, 2021
- 6 min
Goal-Driven Customer Service (Part 1 of 2)
“Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied...
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Ed Petty
- Aug 3, 2021
- 5 min
CONFESSIONS OF A CREATIVE REBEL - and How You Can Be One Too
FORTY SEVEN YEARS AGO, around this time of year (August 7), a twenty four year old managed to sneak up to the twin tours of the World...
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Ed Petty
- Jun 7, 2021
- 4 min
The Future Belongs to the Best!
A few years ago, a staff member at an I office visited confided in me and told me the following story: “Our office was really slowing...
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