An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.
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Ed Petty
- May 6
- 1 min
Call Your Mom
Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.
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Ed Petty
- Apr 30
- 2 min
2 Simple Tools for Marketing Success
Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.
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Ed Petty
- Apr 16
- 3 min
Do You Have a Chiropractic Practice or a Chiropractic Business?
The ideal is to continue nurturing your practice while gradually building a business infrastructure that allows you to operate at full speed
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Ed Petty
- Apr 2
- 3 min
Increase Your Capacity with Stack-a-Day in Your Chiropractic Office
Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.
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Ed Petty
- Mar 19
- 3 min
Bravery in Your Chiropractic Office
Bravery is one of the themes of our practice manager training program.
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Ed Petty
- Mar 5
- 4 min
Why You Should Keep Smiling in Your Chiropractic and Healthcare Office
Getting those smiles out will improve your mood and improve your health. Smiling can also improve your chiropractic healthcare practice.
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Ed Petty
- Jan 15
- 3 min
Let's Hear It For Chiropractic and Kid's!
If you look into it, how we treat our kids in the 2020s is probably worse than in decades past. Educate parents and help the kids on health.
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Ed Petty
- Nov 28, 2023
- 3 min
Who Do You Work For in Your Chiropractic Healthcare Office?
Beyond about 50% capacity, the practice needs focused leadership and management. It is time for you to step into the role of Clinic Directo
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Ed Petty
- Nov 21, 2023
- 2 min
Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!
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Ed Petty
- Nov 7, 2023
- 3 min
Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points
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Ed Petty
- Apr 11, 2023
- 4 min
Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...
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Ed Petty
- Feb 14, 2023
- 3 min
The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.
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Ed Petty
- Jan 10, 2023
- 2 min
Individual Team Member Development Plans
Helping your chiropractic, dental, and health care employees pursue their professional goals will help them also pursue the clinic's...
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Ed Petty
- Oct 25, 2022
- 3 min
PTC and the Subtle Art of Being There
It was in the 80s at a Parker Seminar, which was in Reno that year, that I first heard the term. In the opening session, Dr. Jimmy Parker...
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Ed Petty
- Oct 4, 2022
- 2 min
Goals, Motivation, and Discipline
“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...
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Ed Petty
- Mar 15, 2022
- 4 min
The Missing Role in Your Practice
The cause of almost all relationship difficulties is rooted in conflicting or ambiguous expectations around roles and goals. Stephen...
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Ed Petty
- Feb 15, 2022
- 3 min
The Goal Driven Front Desk
A dynamic front desk can increase your visits by 20%, maybe more if you have the room. On the other hand, a dysfunctional front desk can...
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Ed Petty
- Feb 8, 2022
- 4 min
How to Create a Full Appointment Book with Goal Driven Marketing
Happy Valentines Month! This article is about sharing the love… the love of your services and how they can help people. And what is the...
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Ed Petty
- Dec 31, 2021
- 2 min
Faith Demands to Make a Difference
A year ago, who knew what the next 12 months would be like? Yet, here we are today. As the New Year is just before us, again, one can...
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