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Patient Retention in Your Chiropractic and Healthcare Practice
You will find that honest interest in people is one of your best “tools” for retention. People respond positively to authentic curiosity about them. “Betty, where did you find those blue shoes?” “So Frank, I have always wondered, why do you guys call yourselves the Kiwanis?

Ed Petty
4 days ago3 min read
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Don’t Miss Chiropractic and Healthcare Marketing Opportunities This Month
Offline, old-school marketing, mixed with some on-line marketing will, over time, establish your dominance in the special niche you’ve carved out.
“80 percent of success is showing up” (Woody Allen)*

Ed Petty
May 63 min read
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Why Practice Systems Aren't Enough
"The size of a chiropractor's business depends upon:
-1st – His ability to notify people who he is, what he is, and where.
-2nd – His systematization to take care of it as it grows and increases in volume."
- B.J. Palmer (1920, from Up From Below the Bottom)

Ed Petty
Apr 303 min read
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Momentum Magic: How the Flywheel Effect Boosts Your Chiropractic Practice and Service Business
If you keep doing what works, and then make improvements along the way, and adapt as needed to changes in the marketplace, you will be able to generate more production with less effort.

Ed Petty
Apr 153 min read
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How Fast Case Management Can Improve Service and Retention in Your Chiropractic Healthcare Practice
In the end, everything we do is to help each patient reach their goal of better health. This is the ultimate goal of case management meeting

Ed Petty
Apr 82 min read
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Chiropractic or Healthcare Practice Stalled? Get a Trained Manager. Here is Proof.
Chiropractic healthcare and aesthetic practices that have managers provide better service and have greater revenue.

Ed Petty
Mar 254 min read
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The Next Generation of Chiropractic and Healthcare Practice Development
4 propositions, even principles, that can help you develop your practice and business. They are based upon years of working with do

Ed Petty
Mar 113 min read
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Why 2025 Could Be Your Best Year in Chiropractic Practice
A couple of factors in our recent national election can give natural healthcare business owners and entrepreneurs optimism for a better 2025

Ed Petty
Nov 12, 20244 min read
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Dr. Synsvoll: "Ed Petty's teaching has helped us to define every role and goal with expectations and checklists to empower our team to have extreme ownership of their positions."
Ed Petty's teaching has helped us to define every role and goal with expectations and checklists to empower our team

Ed Petty
Jul 29, 20241 min read
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An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.

Ed Petty
May 14, 20244 min read
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Call Your Mom
Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.

Ed Petty
May 6, 20241 min read
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2 Simple Tools for Marketing Success
Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.

Ed Petty
Apr 30, 20242 min read
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Do You Have a Chiropractic Practice or a Chiropractic Business?
The ideal is to continue nurturing your practice while gradually building a business infrastructure that allows you to operate at full speed

Ed Petty
Apr 16, 20243 min read
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Increase Your Capacity with Stack-a-Day in Your Chiropractic Office
Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.

Ed Petty
Apr 2, 20243 min read
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Bravery in Your Chiropractic Office
Bravery is one of the themes of our practice manager training program.

Ed Petty
Mar 19, 20243 min read
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Why You Should Keep Smiling in Your Chiropractic and Healthcare Office
Getting those smiles out will improve your mood and improve your health. Smiling can also improve your chiropractic healthcare practice.

Ed Petty
Mar 5, 20244 min read
20 views
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Let's Hear It For Chiropractic and Kid's!
If you look into it, how we treat our kids in the 2020s is probably worse than in decades past. Educate parents and help the kids on health.

Ed Petty
Jan 15, 20243 min read
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Who Do You Work For in Your Chiropractic Healthcare Office?
Beyond about 50% capacity, the practice needs focused leadership and management. It is time for you to step into the role of Clinic Directo

Ed Petty
Nov 28, 20233 min read
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Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!

Ed Petty
Nov 21, 20232 min read
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Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points

Ed Petty
Nov 7, 20233 min read
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