Guerrilla Marketing for Chiropractic and Health Offices
MARKETING is everything you do to promote your business, from the moment you conceive of it to the point at which customers buy your...
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Ed Petty
- Aug 15
- 3 min
Chiropractors and Other Doctors: Do You Placate Your Patients?
Chiropractors who remain true to their principles and goals are less stressed and more productive. And make more money.
5 views0 comments
Ed Petty
- Jul 25
- 3 min
The Best Leadership for Your Chiropractic and Healthcare Practice
Improving productivity through greater engagement. I try to base all my practice and business recommendations on observations I have had...
25 views0 comments
Ed Petty
- Jul 11
- 3 min
Three Phases of Chiropractic Care are Like 3 Goals for the Patient
3 Phases of Care for your chiropractic and healthcare patients and your practice. It was a warm summer day when I was driving my Kawasaki...
33 views0 comments
Ed Petty
- Jun 20
- 3 min
In Chiropractic and Health Care Clinics, Intention Makes the Difference
THE VITALISTIC FUTURE OF INDEPENDENT HEALTH CARE Healing requires intent. And this is your specialty – dealing with the vital power of life.
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Ed Petty
- May 2
- 3 min
The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...
37 views0 comments
Ed Petty
- Apr 11
- 4 min
Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...
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Ed Petty
- Apr 4
- 4 min
The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....
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Ed Petty
- Mar 20
- 3 min
Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.
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Ed Petty
- Feb 28
- 2 min
Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.
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Ed Petty
- Feb 20
- 3 min
She Wanted to Teach Chiropractic Staff
Achieve Greater Prosperity through Goals, Leadership, and Teaching. Effective leaders are, first and foremost, good teachers. -- John...
104 views0 comments
Ed Petty
- Feb 14
- 3 min
The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.
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Ed Petty
- Jan 24
- 2 min
BARC Basic Activity Recovery Cycle
Otherwise known as taking a break We need to take breaks. Small breaks every few hours, longer breaks every week, even longer breaks...
34 views0 comments
Ed Petty
- Jan 10
- 2 min
Individual Team Member Development Plans
Helping your chiropractic, dental, and health care employees pursue their professional goals will help them also pursue the clinic's...
43 views0 comments
Ed Petty
- Nov 22, 2022
- 2 min
Grateful for the Future
Gratitude is not only the greatest of virtues, but the parent of all others. (Cicero, Pro Lancio, 100 BC) As many of us in the U.S....
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Ed Petty
- Oct 11, 2022
- 2 min
Case Management for Better Service and Retention
Start Each Day with Service First Do you want a fast, simple and very effective procedure that Improves patient retention Improves...
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Ed Petty
- Oct 4, 2022
- 2 min
Goals, Motivation, and Discipline
“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...
11 views0 comments
Ed Petty
- Sep 27, 2022
- 2 min
Reactivation: Fast, easy, and healthful promotion.
This promotion has rarely failed. It is simple, fast, and not gimmicky. It is aimed at patients who have not been in for a while....
18 views0 comments
Ed Petty
- Sep 20, 2022
- 3 min
Going Public or Going Purpose
The chiropractic model for care follows three main stages, according to many patient educational articles. These are 1) Relief, 2)...
19 views0 comments
Ed Petty
- Aug 23, 2022
- 1 min
Sample Patient Group Activities
There are many types of large and small activities to keep your group engaged and active. Here are a few examples of events for your...
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