Let the parties begin! It’s beginning to look a lot like that special time of year. That very busy time of year with parties, food,...

Imagine this scenario: Written on a white board near the chiropractic patient adjusting area: Last to show and the first to go. Patient:...

The new patient log and checklist Working with different offices, we are always reminded of the fundamentals that apply universally. For...

It was in the 80s at a Parker Seminar, which was in Reno that year, that I first heard the term. In the opening session, Dr. Jimmy Parker...

Are you a chiropractic geek? Are you a health geek? Here is Merriam Webster: Geek: “…a person with a high level of knowledge or skill in...

Start Each Day with Service First Do you want a fast, simple and very effective procedure that Improves patient retention Improves...

“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...

This promotion has rarely failed. It is simple, fast, and not gimmicky. It is aimed at patients who have not been in for a while....

The chiropractic model for care follows three main stages, according to many patient educational articles. These are 1) Relief, 2)...

Are your patients ready for the flu season? Big Pharma is. If you haven’t seen the ads yet, you will soon. And so will your patients and...

“When you fail to prepare, you’re preparing to fail.” John Wooden (QuoteInvestigator) September is upon us, and autumn is just ahead. I...

"No company, small or large, can win over the long run without energized employees who believe in the mission and understand how to...

There are many types of large and small activities to keep your group engaged and active. Here are a few examples of events for your...

Where everybody knows everybody else’s name Do your patients consider your practice so cool that they want to hang out with you more? Do...

I just read about a new study sponsored by a tech company (Invoca.com*) that sought to understand the buying habits of consumers better....

Creating relationships with coworkers in the office setting

You have more expenses than you've probably considered. Your biggest expense, like that old poster you have had in your reception room...

Using your brand to generate more patients, increase retention, and recruit top talent! Promoting your brand has not been an important or...

Fixing the weakest link! Your practice should flow smooth, fast, and uninterrupted, like a clear mountain stream. Most offices,...

This past weekend, outside our local grocery store, the Village (what they call a town out here) closed off the main street and had an...