Who Do You Work For in Your Chiropractic Healthcare Office?
Beyond about 50% capacity, the practice needs focused leadership and management. It is time for you to step into the role of Clinic Directo
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Ed Petty
- Nov 21
- 2 min
Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!
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Ed Petty
- Nov 7
- 3 min
Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points
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Ed Petty
- Oct 31
- 3 min
How to End on a Win Each Day in Your Chiropractic and Healthcare Practice
At the end of each day, simply ask each person with whom you work to tell you and the others a success they had.
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Ed Petty
- Oct 17
- 3 min
How to Grow a Chiropractic and Healthcare Business
Your chiropractic and healthcare practice is like a farm.
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Ed Petty
- Aug 29
- 2 min
Improving Chiropractic Patient Follow Through
The outcomes you produce as a doctor depend upon the patient following through with their care plan.
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Ed Petty
- Aug 22
- 3 min
Back to School Month
"Education is the most powerful weapon which you can use to change the world." (Attributed to Nelson Mandela)* September is almost here,...
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Ed Petty
- Jun 20
- 3 min
In Chiropractic and Health Care Clinics, Intention Makes the Difference
THE VITALISTIC FUTURE OF INDEPENDENT HEALTH CARE Healing requires intent. And this is your specialty – dealing with the vital power of life.
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Ed Petty
- May 2
- 3 min
The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...
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Ed Petty
- Apr 20
- 3 min
Boston, April 19th – Fighting for Health
Earth Day Part 2 (Part 1) I said I’d get this posted on Wednesday, April 19, but I missed the day by a few hours. My plane just got in....
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Ed Petty
- Apr 11
- 4 min
Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...
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Ed Petty
- Apr 4
- 4 min
The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....
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Ed Petty
- Mar 19
- 3 min
Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.
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Ed Petty
- Feb 28
- 2 min
Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.
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Ed Petty
- Feb 14
- 3 min
The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.
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Ed Petty
- Jan 9
- 2 min
Individual Team Member Development Plans
Helping your chiropractic, dental, and health care employees pursue their professional goals will help them also pursue the clinic's...
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Ed Petty
- Oct 4, 2022
- 2 min
Goals, Motivation, and Discipline
“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...
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Ed Petty
- Sep 27, 2022
- 2 min
Reactivation: Fast, easy, and healthful promotion.
This promotion has rarely failed. It is simple, fast, and not gimmicky. It is aimed at patients who have not been in for a while....
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Ed Petty
- Aug 15, 2022
- 2 min
The Phone Experience and Your New Patients
I just read about a new study sponsored by a tech company (Invoca.com*) that sought to understand the buying habits of consumers better....
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Ed Petty
- Jul 18, 2022
- 3 min
Capacity Constraints: Hidden Practice Barriers
Fixing the weakest link! Your practice should flow smooth, fast, and uninterrupted, like a clear mountain stream. Most offices,...
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