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Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!

Ed Petty
Nov 21, 20232 min read


Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points

Ed Petty
Nov 7, 20233 min read


How to End on a Win Each Day in Your Chiropractic and Healthcare Practice
At the end of each day, simply ask each person with whom you work to tell you and the others a success they had.

Ed Petty
Oct 31, 20233 min read


How to Grow a Chiropractic and Healthcare Business
Your chiropractic and healthcare practice is like a farm.

Ed Petty
Oct 17, 20233 min read


Improving Chiropractic Patient Follow Through
The outcomes you produce as a doctor depend upon the patient following through with their care plan.

Ed Petty
Aug 29, 20232 min read


Back to School Month
"Education is the most powerful weapon which you can use to change the world." (Attributed to Nelson Mandela)* September is almost here,...

Ed Petty
Aug 22, 20233 min read


In Chiropractic and Health Care Clinics, Intention Makes the Difference
THE VITALISTIC FUTURE OF INDEPENDENT HEALTH CARE Healing requires intent. And this is your specialty – dealing with the vital power of life.

Ed Petty
Jun 20, 20233 min read


The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...

Ed Petty
May 2, 20233 min read


Boston, April 19th – Fighting for Health
Earth Day Part 2 (Part 1) I said I’d get this posted on Wednesday, April 19, but I missed the day by a few hours. My plane just got in....

Ed Petty
Apr 20, 20233 min read


Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...

Ed Petty
Apr 11, 20234 min read


The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....

Ed Petty
Apr 4, 20234 min read


Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.

Ed Petty
Mar 19, 20233 min read


Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.

Ed Petty
Feb 28, 20232 min read


The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.

Ed Petty
Feb 14, 20233 min read


Individual Team Member Development Plans
Helping your chiropractic, dental, and health care employees pursue their professional goals will help them also pursue the clinic's...

Ed Petty
Jan 9, 20232 min read


Goals, Motivation, and Discipline
“People often say motivation doesn’t last. Neither does bathing -- that’s why we recommend it daily.” (Attributed to Zig Ziglar) I want...

Ed Petty
Oct 4, 20222 min read


Reactivation: Fast, easy, and healthful promotion.
This promotion has rarely failed. It is simple, fast, and not gimmicky. It is aimed at patients who have not been in for a while....

Ed Petty
Sep 27, 20222 min read


The Phone Experience and Your New Patients
I just read about a new study sponsored by a tech company (Invoca.com*) that sought to understand the buying habits of consumers better....

Ed Petty
Aug 15, 20222 min read


Capacity Constraints: Hidden Practice Barriers
Fixing the weakest link! Your practice should flow smooth, fast, and uninterrupted, like a clear mountain stream. Most offices,...

Ed Petty
Jul 18, 20223 min read


Video Supplement to Relationship Marketing
Ed Petty explaining keys to relationship markting.

Ed Petty
Apr 12, 20221 min read
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